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Asia Insight - Season 11 Episode 12 An Alcohol Renaissance in South Korea

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Young South Koreans are building breweries to make makgeolli, soju and other traditional alcohol. Hangang Brewery, established in 2018, sells a wildly popular makgeolli that uses 100% Seoul-grown rice with no sweeteners. One former owner-chef closed his restaurant to focus on brewing makgeolli, while 4 entrepreneurs launched an online business selling regional alcohol paired with labels designed by young artists. Traditional alcohol is no longer just a fun pastime, but a form of self-expression for the young people shaping a new culture.

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First Air Date: Apr 06, 2012

Last Air date: Oct 17, 2024

Season: 13 Season

Episode: 435 Episode

Runtime: 30 minutes

IMDb: 0.00/10 by 0.00 users

Popularity: 17.899

Language: English, Japanese

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