The Century of the Self - Season 1 Episode 1 Happiness Machines
The story of the relationship between Sigmund Freud and his American nephew, Edward Bernays. Bernays invented the public relations profession in the 1920s and was the first person to take Freud's ideas to manipulate the masses. He showed American corporations how they could make people want things they didn't need by systematically linking mass-produced goods to their unconscious desires.
Year: 2002
Genre: Documentary, War & Politics
Country: United Kingdom
Studio: BBC Two
Director: Adam Curtis
Cast: Adam Curtis, Anne Bernays, Martin Bergmann, Robert Reich, Edward L. Bernays, Sigmund Freud
Crew: Adam Curtis (Writer), Adam Curtis (Producer), Lucy Kelsall (Co-Producer), Adam Curtis (Creator), Stephen Lambert (Executive Producer)
First Air Date: Mar 17, 2002
Last Air date: Apr 07, 2002
Season: 1 Season
Episode: 4 Episode
Runtime: 58 minutes
IMDb: 8.42/10 by 106.00 users
Popularity: 3.531
Language: English
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