The Apprentice - Season 7 Episode 9 Biscuit
The candidates are enjoying their day off when Lord Sugar turns up at the door. Suddenly it's down to work after he tells them to make, brand and pitch a new type of upmarket biscuit. Project managers get picked (in one case reluctantly) and then it's time for the teams to split up, with half off to a biscuit development lab in Swansea. The teams have two days to get the baking done and packaging designed. In Wales there are sharp elbows in evidence in one team as two of the candidates vie to get their idea made, whilst the other team goes straight for an after-school treat. The ultra-competitive team's focus group munches its way through lots of crunchy offers without a favourite emerging. No-one likes ideas suggested by fellow team members and in the end the decision is a compromise. On the other team, the branding for kids ends up losing precision and no-one can understand its selling point. Hard work in the development lab produces professional looking biscuits.
Year: 2024
Genre: Reality
Country: United Kingdom
Studio: BBC One
Director: Mark Burnett
Cast: Lord Alan Sugar, Mark Halliley, Karren Brady, Tim Campbell
Crew: Kat Airy (Producer), Paul Broadbent (Executive Producer), Roman Green (Director), Laura Walker (Editor), Naomi Banat (Editor)
First Air Date: Feb 16, 2005
Last Air date: Apr 18, 2024
Season: 18 Season
Episode: 243 Episode
Runtime: 60 minutes
IMDb: 5.60/10 by 27.00 users
Popularity: 24.596
Language: English
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